|From a British
atmospherically architectural "Stand Alone Shop" on
Soi Sukhumvit 49 to the second shop at Siam Paragon opened in
December 2006, where its look and feel still embraces a classical
European shirt boutique in a cozy-sized store as to DULY's signature
When exploring into the designed details, a touch of the
"European Contemporary" color and material are added
into the decoration of this new shop. DULY's iconic blue is
used to accent the wood texture, enhancing with copper-toned
metal fabrics on the furniture to reflect the modern European
decoration during 1940s. One eye-catching masterpiece is men's
dressing table with genuine masculinity design. A warm oak
wood display shelves contrasting with colorful shade of shirts
creates a cheerful mood for shoppers. Above all, this refined
store interior design is the other implying way of expressing
the superb quality and style of the products being displayed.
The 2nd location was chosen to provide customers with an
easy access to the shop, especially by car and sky-train.
At Siam Paragon, there are ample parking spaces and while
enjoy shopping at DULY's, the customers could also run other
errands within the mall's facilities.